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Skip Prichard Interview
On June 15, 2016 | 0 Comments

Building the Bonds that Make a Business Great Trust is vitally important to creating sustainable results. If you’re a leader, you know how important it is to create and maintain a culture of trust. But knowing it and doing it are different. How do leaders at all levels of an organization make this a reality? […]

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HOW DID THIS BOOK COME TO BE? A NOTE FROM THE PUBLISHER.
On June 8, 2016 | 0 Comments

You never know how you’re going to get a great book. In this case, our alert publicity director, Irene Majuk, circulated a list of “most trusted leaders.” Our senior editor, Stephen S. Power, promptly began investigating whether any of them had a book in them. He found one — Joel Peterson, the chairman of JetBlue. […]

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getAbstract Review
On May 26, 2016 | 0 Comments

In an interdependent world, progress requires trust. If you can’t trust others, you cannot work toward shared goals. This is true for families, couples, team members and the nations of the world. JetBlue chairman Joel Peterson, writing with David A. Kaplan, details “10 laws of trust.” He explains what trust means, how to promote it […]

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The Small Business Advocate
On May 24, 2016 | 0 Comments

Joel Peterson joins Jim Blasingame to report on the deterioration of trust at the Corporate America level, why this has occurred and how to recover from this dysfunctional condition. Throughout his distinguished career, Peterson has continually cultivated, called upon, and benefited from high-trust relationships. In his new book, THE 10 LAWS OF TRUST: Building the […]

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Bloomberg Surveillance with Tom Keene
On May 19, 2016 | 0 Comments
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The 10 Laws of Trust listed as Inc. Magazine’s 15 Business Books Worth Reading This Summer
On May 5, 2016 | 0 Comments

12. The 10 Laws of Trust: Building the Bonds That Make a Business Great, by Joel Peterson Peterson is the chairman of JetBlue. Aside from being a short read, Peterson packs a punch with 10 laws that can help you make a difference in leading your people to greatness. Some of my favorite points in […]

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Why Joel Peterson’s 10 Laws of Trust are Good for Business
On May 5, 2016 | 0 Comments

Much like Jim’s message that good service is the best marketing money you’ll ever spend, Joel Peterson has a golden rule for business that he shares in his new book, The 10 Laws of Trust: Building the Bonds That Make a Business Great. Why trust? Because, as the JetBlue Chairman and professor at Stanford’s Graduate […]

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The American Presidency Begins With Trust
On April 18, 2016 | 0 Comments

Conventional political wisdom is that Americans want to like their presidents. More than a senator or a governor, it’s the president who winds up “on TV in our living rooms,” or now on our smartphones and laptops. So, we’re told, likeability – more than ideology or policy prescriptions – governs our electoral choices. Maybe some […]

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